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Cory and Track Mafia have founded events such as Get Paid, Tell No One and 666.
Cory worked with Track Mafia and Rosie Lee to create a Newspaper showcasing the work of the team and other members of the running community.
This was created as though many beautiful publications existed nothing spoke directly to him and his peers. After the first few editions Nike commissioned the team to produce a Special Edition run for the launch of the Vapomax.
Cory and Track Mafia set up a series of street races running in places where people don’t expect you to. Participants were offered the chance to win prize money for winning both individual and team races. Starting small in east London the first event was Go Kart Track take over, followed by central London car parks, Westfield shopping centre and the peoples favourite Wembley Stadium.
TrackMafia worked Rosie Lee on creating a separate identity within Track Mafia, one that spoke to a younger audience.
Cory starred in his very own Apple Watch Commercial, showcasing some of the many things that he gets up to to close his activity rings.